Free tool
Meta Tag and Social Card Generator
Write the title, description, canonical, Open Graph and Twitter tags for a page and preview the social card.
Your page
48 characters. Aim for about 60 or fewer.
133 characters. Aim for about 155 or fewer.
The one address you want search engines to treat as the real page.
1200 by 630 pixels works well on every network.
Social card preview
example.com
How to Write a Meta Description That Gets Clicks
A meta description doesn't rank a page, but it decides whether anyone clicks. Here is how to write one that fits and earns the click.
Paste this in your page's <head>
How to use it
Fill in your page's title, description and address, add a share image if you have one, and copy the tags into the <head> of the page. The preview shows how the page will look when someone shares it.
What you get
- Title and description: the basics search engines read.
- Canonical link: the address you want treated as the real page.
- Open Graph tags: used by Facebook, LinkedIn, Slack, WhatsApp and most other places that show a link preview.
- Twitter / X card tags: the card used when the link is shared on X.
- Robots: optionally,
noindexto keep a page out of search results.
Tips
- A share image of 1200 by 630 pixels works well everywhere.
- Keep the title under about 60 characters and the description under about 155 so search results don't cut them off.
- Use the full, final https address for the canonical link.
- Check the result in your own page's source after you add it.
Do social tags affect rankings?
No. They control how a shared link looks, which affects whether people click it.
Learn more
- Title tagThe title tag is the HTML title of a page. It is the clickable headline in search results and a strong signal of what the page is about.
- Meta descriptionA meta description is a short summary of a page in its HTML. Search engines often show it under the title, and a good one earns more clicks.
- Canonical URLA canonical URL is the preferred address of a page when the same content is reachable at several. It tells search engines which one to index.
- SERP snippet previewSee how your title and meta description will look in Google on desktop and mobile, and whether either gets cut off.